Press Coverage
Media coverage and press reflections on the AI for B2B 2026 guide series.
➤ We won the ANIS Award - Best R&D Project 2026
SpotMedia.ro
“Marian Călborean, the entrepreneur crafting tailored AI solutions for each business: those who understand and adopt the transformation win.”
Romania Pozitiva
“OPTI analysis: the LLM cost may be only part of the bill for an AI application in production, the rest being infrastructure, retrieval and indexing.”
Profit.ro
“Marian Călborean, Managing Partner OPTI Software: Juniors are no longer needed, cybersecurity-capable engineers will become increasingly important.”
Digital Romania
“OPTI Software partner profile on Digital Romania: software projects, AI sales agents, HubSpot integrations and Google Cloud services.”
IMM Romania
“vorbIMM about: AI and the literacy of the future - Interview with Marian Călborean.”
Digital Innovation Zone
“From Vision to Excellence: Digital Innovation Zone at the center of innovation at ANIS International Summit 2026.”
Digital Business
“How AI can be implemented in B2B companies without breaking the rules that keep the business running.”
Wall-Street.ro
“The digitalization paradox in 2026: We have the data in ERP, but we keep it hostage.”
Club ITC
“Which R&D project brought OPTI Software the nomination at the ANIS Excellence Awards 2026?”
Revista Progresiv
“Employees waste, on average, nine hours a week searching for information in different systems.”
Retail-FMCG.ro
“Maintaining secure databases for prices and inventory, backed by a layer of AI.”
Digital Business
“What does AI see when it opens the door to Romanian companies.”
Club ITC
“3 opportunities and 3 fears of B2B companies regarding AI.”
TechRider
“Employees use AI, but companies remain stuck in technologies from 25 years ago.”
Revista Biz
“Why do companies want AI in 2026? 3 identified opportunities.”
Agerpres
“Employees are starting to use artificial intelligence, but firms stick to the notebook.”
Wall-Street.ro
“Artificial intelligence, between the notebook and WhatsApp. Where the technological chain gets stuck.”
Digital Romania
“AI in sales: the opportunity for +40% revenue that many companies miss.”
Revista Cariere
“5 jobs that increase sales in production, distribution, and pharma.”
Ziarul Financiar
“AI for 'blue collars': how algorithms are changing work in production and distribution.”
Forbes Romania
“Marian Călborean: The AI adoption wave cannot be stopped. Demand will grow for system architects, data engineers and cybersecurity analysts.”
