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How to Build and Debug a Flawless ERP-CRM Integration

11.09.2023
A comprehensive guide to building a successful ERP-CRM integration. Learn about data mapping, choosing the right method (API-based, middleware), and debugging common issues.
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OPTI to Attend INBOUND 2023 HubSpot Conference in Boston

01.09.2023
The OPTI team will be at HubSpot's INBOUND 2023 conference in Boston from Sept 5-8. We look forward to discussing the latest in AI, data analytics, and inbound marketing.
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A Guide to Using HubSpot Payments (USA Only)

28.08.2023
Learn how to set up and use HubSpot Payments to accept credit card and ACH payments directly within your HubSpot account. This guide covers setup, payouts, and reporting.
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OPTI Launches elearning.steftoma.com Photography E-Learning Platform

21.08.2023
OPTI announces the launch of Romania's first dedicated e-learning platform for photography courses, featuring video lessons, automated assessments, and progress tracking.
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How Often Should an Online Business Back Up Its Data?

14.08.2023
Expert advice for eCommerce companies on data backup frequency. Learn about the importance of a robust backup strategy for disaster recovery and business continuity.
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OPTI Partners with Glare Marketing on HubSpot SMS App "SMSIt!"

07.08.2023
OPTI Systems acted as the strategic technology partner for Glare Marketing in developing SMSIt!, the first HubSpot SMS sending application from Israel, now available on the Marketplace.
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Why SSL Certificates Are Essential for Your Website

31.07.2023
Learn why SSL certificates are crucial for your website. This article covers the three main types (DV, OV, EV) and explains their role in data protection, SEO, and building user trust.
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An Overview of New AI Tools in Microsoft Office and Dynamics 365

24.07.2023
Explore the latest AI-powered features in Microsoft Office and Dynamics 365, including Predictive Insights, Intelligent Order Management, and the AI-driven Microsoft Editor.
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Learning Management Systems (LMS): Features and Benefits of E-Learning

17.07.2023
An introduction to Learning Management Systems (LMS). Discover the key features and benefits, including accessibility, course customization, collaborative tools, and analytics.
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The Importance of Hosting Your Website Close to Your Users

10.07.2023
Learn why server location and latency matter for user experience and SEO. This article explains the benefits of using a CDN and choosing the right hosting solution.
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